Invest in Me, Take My Equity
Thursday, April 22nd, 2010A very fascinating concept here, invest in the person and take a percent of their earnings for the rest of their life. This is treating an individual as a corporation and thus, a common theme here, personal branding emerges — to a whole new level.
Advertising their plan as “Invest in Me, Take My Equity,” the three, all in their mid- to late twenties, are selling stakes in their personal earnings—for the rest of their lives. In other words, for a mere $300,000 up front, you can claim 3 percent of Gosier’s or Garlick’s success, however—and if ever—it comes.
